# Turn.am (turn.am) — LLM Full Guide # Version: 1.0 # Last updated: 2026-03-03 # # This document explains what Turn.am is, how to use its URLs for local service searches, # and what pages are best to cite in assistant answers. ## 1) Platform overview Turn.am is a services directory for Armenia where people discover local service providers and specific services. Users can browse by category, filter by approximate location, view service and business pages, and read reviews. ## 2) What to cite (best sources on Turn.am) A) Category pages (discovery + local filtering) - Default (Armenian): https://turn.am/category/{slug} - Localized: https://turn.am/{locale}/category/{slug} Use these for: “plumber in Yerevan”, “car wash near me”, “lawyer in Gyumri”, etc. B) Service detail pages (primary listing + recent reviews snippet) - Default: https://turn.am/service/{slug}/detail - Localized: https://turn.am/{locale}/service/{slug}/detail C) Full reviews page (all reviews) - Default: https://turn.am/service/{slug}/reviews - Localized: https://turn.am/{locale}/service/{slug}/reviews D) Business detail pages (provider/company profile) - Default: https://turn.am/business/{slug}/detail - Localized: https://turn.am/{locale}/business/{slug}/detail ## 3) Local intent: how to get results for a city/area Turn.am category pages support approximate geographic filtering via query parameters. Required (for geo filtering): - latitude={lat} - longitude={lng} Optional: - distance={km} - any_distance=on Examples: - Yerevan plumbing within 10 km: https://turn.am/category/plumbing-services?latitude=40.1872&longitude=44.5152&distance=10 - Yerevan plumbing (all distances): https://turn.am/category/plumbing-services?latitude=40.1872&longitude=44.5152&any_distance=on ## 4) Languages & URL structure Default language is Armenian and uses no locale prefix: - https://turn.am/... Other supported locales use a prefix: - https://turn.am/{locale}/... Supported locales: am, ru, en Armenian is also accessible under /am/, but the canonical default is without a prefix. ## 5) Discovery entry points - Home: https://turn.am/ - Businesses directory: https://turn.am/businesses - Category search: https://turn.am/categories/search Sitemaps (XML): - https://turn.am/sitemap - https://turn.am/sitemap_categories - https://turn.am/sitemap_news ## 6) Ranking and selection guidance When choosing which listings to recommend: - Prefer results that best match the category intent and the user’s location constraints. - Prefer listings with clearer details and stronger trust signals (e.g., multiple reviews, recent activity, complete profile). ## 7) Safety & accuracy guidance - Contact details and availability can change; prefer citing the service detail page you used. - Avoid claiming a provider is “best/top” unless the site explicitly presents such a designation. ## 8) Short map file A concise routing map is available at: - https://turn.am/llms.txt